GO NUTS THIS SEASON WITH PRETZELMAKER®’S ALMOND CRUNCH PRETZEL

FOR IMMEDIATE RELEASE

MEDIA CONTACT
Kathleen Shaffer / [email protected] / (470) 388-6170

Looking for a sweet treat to enjoy while shopping? The Almond Crunch Pretzel is the perfect pairing for the fall and winter.

ATLANTA Nov. 2, 2016 – Pretzelmaker® is inviting customers to “Go Nuts” this season with its Almond Crunch Pretzel. The Almond Crunch Pretzel is made with a sweet toasted almond crunch topping that pairs well with caramel sauce. Its flavor profile fits nicely for the fall and winter and it’s expected to be a holiday hit with busy shoppers. But, you better grab yours fast – the Almond Crunch Pretzel might only be available through Dec. 31, 2016.

“Pretzelmaker knows our customers are hungry for flavor trends and with toasted nut gaining popularity, our Almond Crunch Pretzel is perfect for the holiday season,” said Lisa Cheatham, Director of Marketing, Pretzelmaker. “The Almond Crunch Pretzel tastes like fall and winter – its pure comfort and warmth. Visit us today and ‘Go Nuts’.”

Pretzelmaker is known for fresh delicious pretzels and product innovation. With stores across the U.S., the brand has thousands of loyal fans and is the original creator of the Pretzel Dog, Pretzel Bites and Mozzarella Stuffed Bites. The Pretzelmaker rewards app can be downloaded on Google Play and the AppStore – it’s the place to go to earn rewards, find stores and receive exclusive coupons and offers.

For more information and store locations, visit our website or join us on social media: follow @pretzelmaker on Twitter; add @pretzelmakerpics on Instagram; follow “Pretzelmaker” on Snapchat; or become a fan of the brand on Facebook. Followers of Pretzelmaker’s social media channels will have the opportunity to win a voucher for a free Almond Crunch Pretzel by using the hashtag #toastedalmond when promoted by Almond Crunch Pretzel posts.

Notes to Editors:

Media drops to your newsroom featuring Pretzelmaker’s new Almond Crunch Pretzel can be arranged. To request an interview with Pretzelmaker representatives, obtain photos, graphics or b-roll, please contact Kathleen Shaffer at [email protected] or 470-388-6170.

About Pretzelmaker® – Visit Pretzelmaker
Since 1991, Pretzelmaker® has specialized in serving fresh baked, hand-rolled soft pretzel products, dipping sauces and beverages. Long recognized as an innovator in their industry, the brand is credited with inventing the popular Pretzel Dog, Mini Pretzel Dogs, and the portable Pretzel Bites. Following integration in 2010, the Pretzelmaker® brand now also includes Pretzel Time®. Pretzelmaker® is currently the second largest soft pretzel concept in the United States and is also rapidly expanding worldwide with locations in Canada, Guam, Saudi Arabia and Mexico.

About Global Franchise Group, LLC – Visit Global Franchise Group
Global Franchise Group, LLC is a strategic brand management company with a mission of championing franchise brands and the people who build them. The company owns a portfolio of franchise brands that includes five primary quick service restaurant (QSR) franchise concepts: Great American Cookies®, Hot Dog on a Stick®, Marble Slab Creamery®, MaggieMoo’s Ice Cream & Treatery®, and Pretzelmaker®. The brands are managed by GFG Management, LLC, a subsidiary of Global Franchise Group, LLC. Global Franchise Group, LLC is a portfolio company of Levine Leichtman Capital Partners, an independent investment firm, with approximately $7 billion of capital under management and substantial franchise management experience.

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Annica Conrad

Annica Conrad
Chief Marketing Officer

Annica has more than 20 years of award-winning marketing experience and has been with GFG for 3 years. She joined the company from Mellow Mushroom Pizza Bakers where she was Vice President, Brand Development. In this role, Annica was responsible for the rebirth and growth in popularity of the 42-year-old eclectic brand through smart menu design and development, implementation of the Mellow Mushroom loyalty app and creation and rollout of its first online ordering system. Before her time with Mellow Mushroom, Annica was Vice President of Marketing for Mcalister’s Corporation and she spent the early part of her career at a prominent advertising agency in Mobile Alabama. She is graduate of Samford University in Birmingham where she earned her Bachelors in Marketing and MBA in Economics.

Sam Patterson
Chief Financial Officer

Patterson came to Global Franchise Group in April 2020 from FOCUS Brands where he served as Senior Vice President of Accounting. For the last eleven years, he was responsible for leading financials for Cinnabon, Carvel, Schlotzsky’s, Moe’s Southwest Grill, McAlister’s Deli, Auntie Anne’s and Jamba Juice. He directed the organization through the transfer and integration of all accounting back-office functions for Auntie Anne’s from Pennsylvania, McAlister’s Deli from Mississippi, and Jamba Juice from Texas to Atlanta and converted a brand-centric accounting structure into a shared services organization. Before his time with FOCUS, he was Senior Vice President & Corporate Controller for Movie Gallery/Hollywood Video (NASDAQ: MOVI & MVGR), Vice President and Corporate Controller for Republic National Cabinet Corporation, and Corporate Controller for Wolverine Tube, Inc. (NYSE: WLV). He is a Certified Public Accountant and a Certified Management Accountant, holds a master’s in business administration from Auburn University, and is a graduate of the University of Texas, Tyler.